Choosing Google+ for Online Marketing Your Business

Posted by Chuck Bartok on Dec 24, 2011 in Blog Posts, Social Media Strategies | 0 comments

Why Choose Google+ for Online Marketing of Your Business?

There seem to be so many Venues in the Social Media Market, why Google+

Is Google+ different?

Google+ is a haven for businesses online, brands and professions on promoting their product and services. It was presented before the year 2011 ends. It revolves in the latest aspect of social network. This will not only let people connect and share ideas but will readily help them with their business succession.

The following are the features of Google+ that would benefit business persons, large or small.

• The most exciting part of Google+ is the greatest impact of circles.
  These so-called ‘circles’ will help you gain target and prospect to lead them to your website, blog, Facebook and other pages. There are no limitations in obtaining number of people. However, there are conditions and terms that are imposed by Google+ pages. This is the prohibition of applying it as a marketing tool. This means that this site is not allowed for promoting coupons, contests, offers and other things that directly entice the consumers. One must remember that it is a sort of social network that would only let you gather people to see your products or services. Social Media Networking is designed to Inbound prospects attracted to what it is YOU have to offer

• Your profile is directly promoted to Google search.
  We can’t deny that Google has the leading search engines these days. People who would search in Google will only need to add this sign ‘+’ before the query. They would immediately be directed to a Google+ profile. You can also connect any of your websites with your Google+ page. Just add the code on the HTML section of the web page.

• Search Engine Land states that once +1 is clicked in Google+ pages, they will be endorsed, indexed and followed. This is a great benefit businesses can get on this page. A business page cannot only be searched within Google+ but also with the conventional search engines right in Google Search. This will expose businesses to opportunities of building Search Engine Optimization.  Using Google+, you can connect with third party sites. This would allow marketers to widen their connection with ease. However, Google+ has terms and conditions. There must no promotions or contests to be included in your profile. Advertisement is another thing you need to carry on and establish.

Even though there is a lot of excitement about Google+ there are some considerations, especially for those who Create Art and Original Content. The Terms of Service (TOS) pretty much put Google in Ownership position of that is posted.

You are also agreeing to use Picassa as your photo repository.  Although these terms and conditions do not affect my style, they may imp[act many who feel a proprietary position on Everything they produce on the Internet. Google’s agenda for introducing Google+ surely had some commercial alternative motives.  It is a business and does offer a lot of FREE services, worth billions.

What are your feelings about the TOS?

Let’s discuss below